Orkut (16%) and Bharatstudent.com (3%) has reported the slowest growth of all even though the social networking phenomenon continues to rise world wide at the rate on 25% and Indian social networking audience Soars 43% in Past Year. Orkut was way ahead of facebook last year but failed to make innovative changes and thus lagged behind facebook by a considerable margin this year. Other major Indian players are also striving hard to make an impact in the Indian market as they are getting stiff resistance from facebook alone.

Social networking worldwide visitors have grown over 23% due to strong growth in markets like India, South Korea, Brazil etc. India is now 7th largest market in the world and will cross UK soon to become the 6th biggest player.

Major social networking sites in India are:

1. Facebook
2. Orkut
3. Bharatstudent.com
4. Yahoo! Pulse
5. Twitter.com
6. LinkedIn.com
7. Zedge.net
8. Ibibo.com
9. Yahoo! Buzz
10. Shtyle.fm

Source:

comScore, Inc. (NASDAQ: SCOR)

About comScore:

comScore, Inc. (NASDAQ: SCOR) is a global leader in measuring the digital world and preferred source of digital marketing intelligence. For more information, please visit www.comscore.com/companyinfo.

Labeled Yahoo Pulse, this change to Yahoo also includes an overhaul of its basic interface to accommodate feeds and updates from your friends. Henceforth, any updates to a Yahoo service you use, such as Flickr, will be shown on your friends’ walls as a Facebook update. This also benefits from the recent privacy modifications implemented by Facebook and Yahoo has proposed a few changes to its own privacy framework to make sure that there isn’t a severe public backlash like the one that pushed Google Buzz out of the limelight.

The biggest reason to cheer will be for Yahoo users who also play one of Zynga’s many games. Reports state that a deal has been struck between the two and the latter’s most famous titles, including the phenomenally successful Farmville, will be available to Yahoo users, without even leaving the Yahoo page.

Having made it abundantly clear that Yahoo aims to draw some of the crowd that is willing to satisfy its Facebook craving from within their Yahoo homepage, it now seeks to regain some of the ground lost to the social networking giant. Already known for its early integration that allowed users to check their Facebook and Twitter updates from the Yahoo frontpage, these steps show Yahoo making as much as possible out of the lost deal that would have brought Facebook under its name. Jumping on the bandwagon might not be so bad; After all, reclaiming even a small percentage of the enormous numbers that Facebook boasts will serve Yahoo well.

Combined with its careful observation of Buzz’s failures and the changes made after the outcry against Facebook’s dismal privacy settings, Yahoo Pulse has the potential to satisfy some users. In the worst case, it will at least prevent users from leaving the mails service for Facebook.

• Enter the Feed Name and URL of your RSS Feed
• Modify Advance Settings to customize as per your requirement.
• Select where do you wish to publish the updates (e.g. Twitter, Facebook)
• You will be prompted to authenticate to your Twitter/Facebook account

Screenshot of Step 1

• Log-in to your blog and open the file in which you would like to integrate facebook share button (e.g. single.php)
• Copy and paste the following code in the file and save the file.

<a name="fb_share" type="button_count" share_url="<?php the_permalink(); ?>">Share</a>
<script src="http://static.ak.fbcdn.net/connect.php/js/FB.Loader" type="text/javascript"></script>
<script src="http://static.ak.fbcdn.net/connect.php/js/FB.Share" type="text/javascript"></script>

type=”button_count” in the above can be modified to display different styles of the facebook share button.

Code	Style	Size (pixel)
box_count		57×57
button_count		96×18
button		56×18
icon_link		51×15
icon		18×15

The plugin for wordpress is developed by Adam Hupp and the modified version (v1.2.2) can be downloaded from here.

• Login to Facebook and create an application
• Note the API Key and Secret code
• Download the plugin (http://www.techwhiz.in/repository/zip/fbconnect v1.2.2.zip)
• Login to your blog and install the plugin
• Open ‘Facebook Connect’ Plugin Options and Enter the API Key & Secret code
• Open the file ‘comments.php’ located in your theme folder of your blog
• Insert the following code where you wish to show the facebook connect button

<?php do_action(‘fbc_display_login_button’) ?>

• Save the ‘comments.php’ file

The most common error is that the comments posted on wordpress may not be published to your facebook’s live feed. This generally occurs when you use a link instead of button in comment form to initiate submit action.

The following code for ‘Submit Comment’ link should not be used:

<a title="Submit Comment" href="javascript:document.commentform.submit();">Submit Comment</a>

However the following code to generate ‘Submit Comment’ button is recommended:

<input name="submit" type="submit" id="submit" value="Submit Comment" />